Market Opportunity

Meeting the global demand for natural, sustainable ingredients.

Why Natural Taurine?

Taurine is a vital amino acid widely used in pet food, aquaculture, nutraceuticals, and functional foods. Currently, the market is over 90% dominated by synthetic taurine derived from petrochemical processes.

There is a growing consumer shift towards "Clean Label" and natural origin ingredients that synthetic alternatives cannot satisfy.

Our Value Proposition

  • Natural, marine-origin: Extracted directly from mussel broth, not synthesized in a lab.
  • Premium Differentiation: Allows brands to claim "Natural Source" and "Sustainably Sourced".
  • Circular Economy: Produced by upcycling an existing waste stream, reducing environmental impact.

Target Markets

Pet Food Manufacturers

Focus: Feline nutrition (essential nutrient).

Premium natural pet food brands seeking non-synthetic additives.

Aquaculture Feed

Focus: Sustainable fish nutrition.

Replacement of fishmeal with functional plant-based feeds supplemented with natural taurine.

Nutraceuticals

Focus: Human health supplements.

High-purity natural taurine for heart health and athletic performance supplements.

Functional Foods

Focus: Energy drinks & wellness products.

Clean-label energy drinks looking to move away from synthetic ingredients.